Match Initiative

MidlandToday's annual Match Initiatives bring our whole community together to support non-profit organizations making a positive difference in Midland.

We connect our business partners and readers to 'match' donations and raise much-needed funds for local charities.

From food banks to shelters to mentorship programs, we have raised tens of thousands of dollars for a variety of worthwhile organizations through our Match programs.

Thank you to our generous business community and readers whose support for these fundraisers makes a real impact in our town.

2024 MidlandToday Cares: Food Drive Match Initiative

2024 MidlandToday Cares: Alzheimer Society Match Initiative

2023 MidlandToday Cares: Food Drive Match Initiative

2023 MidlandToday Cares: Best Summer Ever Matching Initiative

2022 MidlandToday Cares: Food Drive Match Initiative